Marketing Research, Assessments, and Workshops
Tailored Strategies for Optimal Marketing Performance
Affirma analyzes your marketing activities through marketing audits, strategy and planning workshops, and assessments to help your business choose appropriate platforms, achieve your marketing goals, and maximize marketing efforts.
Our Holistic Marketing Audits, Assessments & Workshops Approach
Our holistic approach to marketing audits and workshops empowers your business with data-driven insights and tailored strategies. Whether you’re aiming to optimize existing campaigns, select the right platforms, or enhance your overall marketing strategy, our experts are here to help you succeed.

Our Comprehensive Marketing Audit Process

Through in-depth audits, we evaluate your current marketing practices, uncover hidden opportunities, and address any areas needing improvement. Our process provides a clear, actionable roadmap for achieving your business goals, with a focus on maximizing ROI and aligning with best practices.

Strategy Workshops for Informed Marketing Decisions

Our workshops are designed to bring your team together with our experts to create actionable marketing plans. We guide you through the process of identifying strengths and addressing challenges, ensuring your marketing strategy is built on a foundation of data-driven insights.

Insightful Assessments for Ongoing Success

We conduct detailed assessments to continuously optimize your marketing activities. Our assessments provide insights into your strengths, uncover opportunities for improvement, and keep your strategies aligned with the latest industry trends.

Featured Case Studies

PPC Audit and Management – Naked Development

Naked Development had been running Google Ad campaigns for a number of years, but recently found that new leads – as well as lead quality – had fallen off. In…
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Marketing Planning and Social Media Assessment – Pineapple Hospitality

Pineapple Hospitality came to Affirma looking for strategic marketing planning and support to support their existing efforts that were siloed across different tactics.…
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HubSpot Assessment – Little Giant

Affirma partnered with Little Giant to help their marketing team better leverage HubSpot for personalization and segmentation.…
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More case studies
Our expert marketing consultants provide thorough audits, assessments, and workshops to help you evaluate strategies, optimize campaigns, and achieve measurable results that drive business growth.

Talk to our marketing consultants, today.

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Marketing Research, Assessments & Workshops services

Marketing Audits

Identify strengths and uncover growth opportunities. Our comprehensive audits evaluate every aspect of your current marketing strategy to maximize performance.

Strategy Workshops

Collaborate with our experts to develop actionable marketing strategies. Tailored workshops align your team and define clear steps toward achieving your goals.

Marketing Assessments

Get in-depth insights into your marketing efforts. We assess campaigns, platforms, and metrics to provide recommendations that drive measurable improvements.

What Our Customers Say

“I r eally enjoyed the persona exercise. I don’t often get to participate in this type of activity – it was not only a lot of fun, but valuable to our business. Affirma did a good job facilitating the workshop and organizing everything.”

– Trevor Fearn , Residential Sales & Operations Manager, Mutual Materials

“It was easy working with the Affirma team. There were lots of great takeaways from the audit – specific action items and recommendations as well as overall best practices. We would absolutely work with Affirma again!”

– Kenneth Luna, Digital Marketing Manager, Azalea Health

“Affirma did a great job with their assessment of our HubSpot instance. Their list of findings and recommendations were insightful – gave our team lots to think about and areas for improvement.”

– Stewart Foster, Content Manager and Writer, Little Giant Ladder

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